Your 'tour design' wedges were created specifically for the talent and skill sets of the tour professionals . . . while every other club in your bag was designed to provide maximum forgiveness.  Your big driver, hybrids, perimeter-weighted irons, even your putter were created to let you 'get away with' shots that weren't hit quite right.  

      But not your wedges.  And that's why your wedge game is probably not what you would like it to be. 

      The big brands intentionally do not change their wedge designs much at all from year to year.  Here's why.

     First, tour professionals and elite amateurs hit their wedges very differently than the rest of us.  These high-level players make contact much lower on the face, where they've learned their wedge performance is optimized.  But the vast majority of golfers hit the ball a bit higher in the face and not as consistently, and that produces higher ball flight, shorter and inconsistent distance and less spin. It's simple golf club physics.

        But the tour players are very willing to sacrifice forgiveness . . . what they want from their wedges is complete predictability of just how the ball will fly -- they've learned how to manage trajectory, spin and distance to the nth degree.
     So, if you measurably changed their wedge design and performance, you would totally screw them up.  And that's why 'tour design' wedges from all the major brands pretty much look and work the same . . .and they haven't changed over the years nearly as much as all our other clubs.
     Secondly, those remarkable short games we see every week are testament to the thousands of hours of practice and experimentation each and every tour player has invested since they first set their sights on professional golf.  These elite players have learned how to move the impact point around on the face to make the ball perform differently on their greenside scoring shots.  
     
      While all you want is to be able to hit most of your wedge shots with more consistent trajectories, spin and distance consistency.

     The fact is your 'tour design' wedges are the problem . . . and have been for decades.  

      The major brands won't admit it, but they realize their 'tour design' wedges are not nearly as forgiving as their irons and drivers.  Regardless of the brand, they darned sure know that their traditional "tour design" wedges have a more finicky sweet spot than even the most traditional forged blade irons!        

      Robotic testing proves that ballooning trajectories, poor distance control and inefficient spin are built in to all 'tour design' wedges, and its been that way as long as any of us can remember. 

    Edison Golf is challenging an entire industry category . . . for your benefit!

     The fact that you've made it this far tells us that you're looking for something to make your wedge game better.

            Is it more penetrating trajectories?
            More consistent distance control?
            More forgiveness?
            More spin?
            Or maybe it's all of the above.
 

    Over his 30+ years of studying and designing wedges, Edison Golf's Director of Innovation, Terry Koehler, has seen proof that you are not going to get any of those by replacing your current wedges with another cosmetic rehash of what you've always played . . .

      The fact is . . . you cannot measurably change your wedge game without dramatically changing your wedges.  And other wedge brands have just not given you that opportunity.

 A completely fresh approach to wedge design.

    The Edison Forged wedges look different . . . so they can play different. 

     From his 30+ years of studying wedge performance . . . to his examination of over fifty thousand 'real golfer' wedge fitting profiles . . . Terry knew moving only a few grams around the back of the club wouldn't make much difference in performance.  Neither would a nuanced, specialized sole grind . . . created because some tour professional liked it better.  Slightly improved grooves? Nope. 

  He knew that the only way to completely change wedge performance was to buck "conventional wisdom" and completely change the way a wedge looks.  

      The club head needed to be thicker -- much thicker -- behind your probable point of impact.  It needed just the right amount of perimeter weighting.  And it needed a sole design that could handle any kind of lie and swing path . . . because neither of those things are consistent in the real world of golf.

     {But then, isn't "different" what happened to all the other clubs in our bags to make them better?  The Ping® Anser® putter and Eye® irons, TaylorMade® Tour Preferred®, Big Bertha® . . . none of those looked like what we had played before . . . but they darn sure worked!}

The proof is in the performance.

     We put the Edison Forged wedges up against the best selling wedges in head-to-head robotic testing . . . and the Edison Forged wedges beat them all where it counts:

  • Launch angles that are 2-4 degrees lower on a loft-to-loft basis (so you can play a 57, for example, where you used to use a 56 -- and still get a lower launch on your fuller swings, but more spin around the greens.)
  • Improvement in distance consistency that delivers up to 58% tighter dispersion from your mis-hits.
  • Forgiveness - best in the category.  So your not-so-good shots end up closer to the hole than with any other wedge.
  • Spin.  The superior distribution of mass dramatically improves gear effect, and that increases spin. More simple golf club physics.

     This is a big story.  And if you want to know more, you are in the right place. 

      Or you can just let us build you one to try.  If you don't like it, we'll buy it back.